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ABOUT ASHLEY BELMER
ASHLEY BELMER
B-REBEL PRESIDENT AND ARTS PUBLICIST

Photo by David Cooper

Currently head of communications at The Shaw Festival, Arts publicist Ashley Belmer has been working in Publicity in both English and French in the non-profit community for 15 years. For five years, Ashley worked as the Marketing, and Publicity Director for Black Theatre Workshop in Montreal. In 2013, she worked as the Marketing Manager for Just For Laughs. In 2014, Ashley joined FLIP Publicity in Toronto as a senior level arts Publicist. At Flip, Ashley worked for Luminato, Panamania, Cirque Du Soleil, Ross Petty, Cavalia, Factory Theatre, Tapestry Opera and many more. She has also worked as a senior level arts publicist for RedEye Media, and  worked on Company Theatre, Summerworks, Canadian Stage and Crows Theatre. Ashley was also the Senior Festival publicist at TIFF, and the lead on both Midnight Madness and Wavelengths programmes.

ABOUT B-REBEL

B-REBEL COMMUNICATIONS was created in 2017. B-REBEL is an arts publicity and Graphic design company, with a focus on theatre, dance and film in Toronto, Montreal and across Canada. Since starting, Ashley has worked on numerous arts clients across Canada. This includes The Shaw Festival, SummerWorks, the Siminovitch Prize, Factory Theatre, Ross Petty Productions, TIFF, Luminato, Theatre Centre, DanceWorks, Native Earth, Theatre Passe-Muraille, Next Stage, Dusk DancesPorch View Dances,, BoucharDanseHot Docs,  Toronto Fringe Festival, Persephone, Scapegoat Carnival and many more.

EDUCATION

Ashley has a Bachelor of Arts with Honours from Queen’s University in Theatre, and a Post-Graduate degree in PR from Humber College. Ashley also received an intensive advanced certificate in Graphic and Web Design from Humber College in 2016.

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Claire Wynveen
Fringe Festival Toronto
Communications Manager
“Ashley has been an integral member of our team for many years. Her savvy PR skills have helped us land great TV coverage, preview coverage, and media buzz for both our festivals. Ashley brings so much knowledge of the performing arts to the table and is respected by members of the media. She’s easy to work with and determined to land great stories that help us build our brand.”
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Lauren Naus
Factory Theatre
Marketing Manager

“Since we started working with Ashley in 2019, we have seen a huge increase in our media coverage. Having our shows featured on top media outlets such as Breakfast Television, CTV News, CBC Radio’s Q, The Toronto Star, and so many others, it goes without saying that Ashley has been instrumental in making our theatre seasons tremendously successful. Her creativity, hardworking personality, unique vision, and intimate access to arts media outlets is second to none. She’s become an integral member of our team at Factory – we can’t wait to continue working with Ashley and reaching new heights!”

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Morro and Jasp
U.N.I.T Productions
Artists
On top of Ashley’s immense skill, she has passion, which makes working with her so much fun. She came to readings and rehearsals, which was above and beyond, to make sure she could skillfully talk about the project, and always did so with enthusiasm and a smile. Ashley helped to secure the interviews we had always hoped for: a big preview in the Toronto Star and a spot on CBC Radio’s q. We will work with Ashley again in a heartbeat!
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Jutta Brendemühl
GOETHE FILMS
Program Curator
Ashley hit the ground running in promoting our European arthouse film series to a broad range of (multi-lingual) Canadian media. She immediately got our strategic mandate and target groups as well as themes and angles and shaped a spot-on creative campaign around it. The final media report absolutely exceeded our expectations, from numerous blog and radio interviews to major write-ups in The Globe & Mail and The Times of Israel.